The ReadyPlanner was a personal information manager that MousEffects was working with another company to develop for distribution within the US. The software was being upgraded by the outsourced company to allow the extra functionality of receiving RSS style notes from a centralized server (the purpose of which was to allow for communication between companies and their customers mainly for marketing reasons).
I developed the protocol that would facilitate communication with the ReadyPlanner and developed the web-based interface that allowed companies to send messages to their customers. I also proposed, coordinated and then developed a standard to secure this protocol to prevent unauthorized access to the end-users' private information.
It was also my responsibility to develop customized private labels and demonstrations that could be used in presentations used to help sign up more companies. To speed up this process, I proposed that a simple logo be used for the ReadyPlanner along with the slogan "Plan ahead with ReadyPlanner" so that we would have a consistent branding on the product that customers could become familiar with. To speed up the process, I also developed a quick system for displaying demos online so that free time could be spent in creating the graphics for these presentations.
Demonstration private labels can be viewed in the list of images on the left, along with examples of what the software looked like and how it was used.